What is Grants Lab?
The Grants Lab shares a North Star with the rest of Gitcoin: to increase grants GMV (measured as Allo GMV). This business unit contributes towards that goal with a focus on product development and product adoption. It has a heavy focus on product, development, and developer relations activities, as well as product + growth marketing, grant operations, and sales.
The Grants Lab team is staffed by the former Allo, Grants Stack, GPT, and GSD workstreams. Each team is held accountable by the GM of Grants Lab and will develop quarterly OKRs to chart and coordinate our progress. After the end of this season (February - April), we will move towards an annual budget request process to improve stability for the organization. This budget is intended as a “gap” request to continue financing critical operations as we plan for the year ahead.
S20-21 Goals
The team is carrying forward our S20-21 goals for Grants Stack as our organization-level goals. Additionally, we’ll be charting the progress of several key initiatives outlined below.
50 grants rounds run
- Status: 52 grants rounds run (or in progress) to date. This goal felt quite ambitious back in October when we had achieved 13 independently run rounds since launching Grants Stack, but we’ve blown it out of the water! This speaks to the traction we have gained in the market and the ease of use of the product. We will modify this goal to 80 rounds run by the end of S21. We are not doubling it because we anticipate slightly lower total rounds run during GG20 (April 2024) vs GG19 (November 2023).
10 repeat customers
- Status: 11 repeat customers achieved to date. Kudos to the team for blowing another goal out of the water – we’ll modify it to 20 repeat customers.
5 paying customers
- Status: 0 paying customers achieved to date. This may be a miss for Season 21 as we’re postponing paid product offerings until the Allo v2 migration is accomplished (and will likely turn our development focus post-migration to preparing for GG20.) That said, this is a really important data point for our future success. There is no real PMF with a free product – we want to ensure that our partners are truly getting value from their experience and we are creating aligned incentives between Gitcoin and our partners.
- We do have some early proof points of value as we have landed several large partnerships that include substantial services fees.
Additional initiatives for Season 21
Allo v2 Migration
The Grants Stack and Allo teams have now merged into one product and engineering team in our new structure. They’re working closely together to migrate Grants Stack from Allo v1 to Allo v2. This is a very large and complex project estimated to take 2.5 months of work across both teams. Successful completion of this project is critical to the future growth and development of Grants Stack, and will set us up with a much faster development environment and better ability to coordinate with external teams and applications.
Complete key new hires
We have several open positions across Grants Lab that are focused on product adoption. Filling these positions with exceptionally talented leaders will be incredibly impactful for our growth this year! The positions are listed below, and we welcome applications and referrals from anyone in the Gitcoin community.
- Sales Manager: https://gitcoin.breezy.hr/p/250e1da05be201-sales-manager-gitcoin-labs?state=published
- Head of Marketing: https://gitcoin.breezy.hr/p/170549a127a601-head-of-marketing-gitcoin-labs?state=published
- Dev Rel Lead: https://gitcoin.breezy.hr/p/0eb0bece781601-developer-relations-lead-gitcoin-labs?state=published
Successful GG20
The Gitcoin Grants Program now lives in Grants Labs, and we’re excited to coordinate more closely between the product and the program, as well as with the larger community! I’m humbled that this will mark our 20th funding round – Gitcoin Grants has achieved so much to date, and is still just getting started.
Budget Request
The original Allo, Grants Stack, GSD, and GPT previously submitted the linked 6-month budget requests. We will combine the existing multisigs into one multisig (previously owned by Grants Stack) and manage those finances jointly.
There are some key changes to the original budget request. We’ve added the following:
- Bringing on a marketing agency (Collective Works, led by Lauren Feld) to analyze our current go to market and get key new marketing efforts off the ground
- Contracting with the Climate Coordination Network to run future Climate rounds
- 1 month’s salary for each of the open positions (fingers crossed we make quick hires!)
- Increased budget ($10k/mo) for RFP work done by non-core contributors as we experiment with more experimental features built on Allo v2
- Removal of some headcount in the previous GPT and GSD teams to right-size those orgs to their sole focus on Grants. We have also removed some leadership headcount on the Allo team.
Budget overview:
- Amount remaining from previously approved budgets across Allo/GS/GPT/GSD for S21: $1,701,848
- New budget for S21: $1,032,429
- Funds currently held in wallets across each of the previous teams: $1,309,541
- New request for S21: $344,143 (equivalent of one month’s budget to bolster reserves)
The increase in funds held in wallets is a result of an increase in token price since the original disbursement, as well as lower than expected spending across several workstreams.
This amount is under what was previously approved through governance for the Grants Stack S21 budget. Given that, we plan to proceed straight to a Tally vote to disburse the $344k to the Grants Stack multisig. Please let me know any concerns with this approach via comments or Discord DMs.
Conclusion
As you can imagine, we’ve had an eventful start to the year! I’m so grateful to our teams who have approached these changes with enthusiasm and continued to build. We have an awesome 2024 ahead!